“We can’t acknowledge what we can’t talk about.”
​
Moments such as these define a business, their values and how they will be perceived by their communities.
​
It turns out selling a life insurance policy is the easy part. Talking to a bereaved beneficiary is another story.
Come prepared to talk about ...
​
-
The prospect and the process of relating to others - your real product.
-
The role of empathy
-
The value of honouring your agreement by understanding ...
-
What grief is
-
The six myths of grief
-
The danger of expecting people to grieve in stages
-
A caring conversation
-
Benefits of listening
-
Do's and Don't when communicating to a griever
-
The importance of community - the advisor's role
-
​
Facilitated by:
Lisa Bruff CRM CIP CMC
Lisa has 20+ years in the Insurance and Financial Services Industry, with experience in sales, operations, client relationship management and data analytics.
She is also a CIP Instructor, a Mindfulness Practitioner, and an Advanced Grief Recovery Specialist.